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> <channel><title>Comments on: How To Pitch to Mom Bloggers</title> <atom:link href="http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html/feed" rel="self" type="application/rss+xml" /><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html</link> <description>mommy blogger</description> <lastBuildDate>Thu, 09 Feb 2012 01:02:51 +0000</lastBuildDate> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.1</generator> <item><title>By: Sarah (GenMom)</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-37033</link> <dc:creator>Sarah (GenMom)</dc:creator> <pubDate>Fri, 31 Jul 2009 11:10:52 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-37033</guid> <description>Obviously, these issues have to be spelled out for PR people to get it. Of course, I am saddened by the greed I read was exhibited at BlogHer on this point but I do think both sides can work together to be mutually beneficial and that you do make great points even if people don&#039;t like hearing it. Being honest is nothing to be ashamed of. It makes you more real and isn&#039;t that what blogging is all about?</description> <content:encoded><![CDATA[<p>Obviously, these issues have to be spelled out for PR people to get it. Of course, I am saddened by the greed I read was exhibited at BlogHer on this point but I do think both sides can work together to be mutually beneficial and that you do make great points even if people don&#8217;t like hearing it. Being honest is nothing to be ashamed of. It makes you more real and isn&#8217;t that what blogging is all about?</p> ]]></content:encoded> </item> <item><title>By: Becky</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-37025</link> <dc:creator>Becky</dc:creator> <pubDate>Fri, 31 Jul 2009 00:16:46 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-37025</guid> <description>Hi, me again. I feel like I need to clarify my earlier comment. What I mean is, yes, obviously you&#039;re probably going to get free things for reviews, giveaways, promotion, whatever. But your complaint - that you get irrelevant pitches - will never be read by the &quot;pitchers,&quot; so to speak, because you said it yourself: They&#039;re obviously not reading your blog! I don&#039;t think any of those people would ever in a million years feel &quot;insulted&quot; that you won&#039;t promote their product for free, because quite frankly they probably blindly sent to a random list that they or an intern created one time and would only know that you picked up on it if you responded. They&#039;re not good PR people, and 1,000 posts just like this at Stephanie&#039;s would never change the fact that they suck at their job.
Nobody&#039;s saying that you *shouldn&#039;t* get free stuff. I just think that spelling it out like that is, as I said before, tacky. But that&#039;s just my opinion. Carry on.</description> <content:encoded><![CDATA[<p>Hi, me again. I feel like I need to clarify my earlier comment. What I mean is, yes, obviously you&#8217;re probably going to get free things for reviews, giveaways, promotion, whatever. But your complaint &#8211; that you get irrelevant pitches &#8211; will never be read by the &#8220;pitchers,&#8221; so to speak, because you said it yourself: They&#8217;re obviously not reading your blog! I don&#8217;t think any of those people would ever in a million years feel &#8220;insulted&#8221; that you won&#8217;t promote their product for free, because quite frankly they probably blindly sent to a random list that they or an intern created one time and would only know that you picked up on it if you responded. They&#8217;re not good PR people, and 1,000 posts just like this at Stephanie&#8217;s would never change the fact that they suck at their job.</p><p>Nobody&#8217;s saying that you *shouldn&#8217;t* get free stuff. I just think that spelling it out like that is, as I said before, tacky. But that&#8217;s just my opinion. Carry on.</p> ]]></content:encoded> </item> <item><title>By: Tiffany</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-37012</link> <dc:creator>Tiffany</dc:creator> <pubDate>Thu, 30 Jul 2009 19:29:09 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-37012</guid> <description>Thanks for this and you hit some great points.  I just wish the PR people would contact me =)</description> <content:encoded><![CDATA[<p>Thanks for this and you hit some great points.  I just wish the PR people would contact me =)</p> ]]></content:encoded> </item> <item><title>By: melissa from girlymama</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-37005</link> <dc:creator>melissa from girlymama</dc:creator> <pubDate>Thu, 30 Jul 2009 18:08:22 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-37005</guid> <description>&quot;Makes me lose respect for &#039;review bloggers&#039; because clearly they do it for nothing other than free stuff. Unfortuntely, that is probably crystal clear to a lot of those companies now. Sorry…&quot;
I&#039;m sorry - did companies and pr people really think that blog reviewers were just reviewing things for fun to fill up their spare time or for the sheer joy of promoting poptarts?
Writing a review requires time and energy.  The &#039;free stuff&#039; that a reviewer receives is both necessary for them to do their job properly and compensation for their time and service to the company.
i don&#039;t call pr people and ask them to promote MY business for free. why should pr people expect me to do that for them? i PAY for my advertising. and when i ask a fellow blogger to do a promotion for me, i send them my product information AND a product to review and/or giveaway.
promoting your product takes up MY time and effort to prepare a  post, takes up space on MY site and sends a message to MY readership that i&#039;ve built up over several years of blogging. if it &#039;insults&#039; you that i won&#039;t promote your product for free, you clearly do not respect me or my blog. and you are probably not the type of pr person i&#039;m interested in building a relationship with anyway.
that said, i&#039;ve had terrific experiences working with pr people who i&#039;ve really enjoyed and who i would eagerly work with again. like jo-lynne said, respect and communication is key!
this was a GREAT post, jo-lynne!!</description> <content:encoded><![CDATA[<p>&#8220;Makes me lose respect for &#8216;review bloggers&#8217; because clearly they do it for nothing other than free stuff. Unfortuntely, that is probably crystal clear to a lot of those companies now. Sorry…&#8221;</p><p>I&#8217;m sorry &#8211; did companies and pr people really think that blog reviewers were just reviewing things for fun to fill up their spare time or for the sheer joy of promoting poptarts?</p><p>Writing a review requires time and energy.  The &#8216;free stuff&#8217; that a reviewer receives is both necessary for them to do their job properly and compensation for their time and service to the company.</p><p>i don&#8217;t call pr people and ask them to promote MY business for free. why should pr people expect me to do that for them? i PAY for my advertising. and when i ask a fellow blogger to do a promotion for me, i send them my product information AND a product to review and/or giveaway.</p><p>promoting your product takes up MY time and effort to prepare a  post, takes up space on MY site and sends a message to MY readership that i&#8217;ve built up over several years of blogging. if it &#8216;insults&#8217; you that i won&#8217;t promote your product for free, you clearly do not respect me or my blog. and you are probably not the type of pr person i&#8217;m interested in building a relationship with anyway.</p><p>that said, i&#8217;ve had terrific experiences working with pr people who i&#8217;ve really enjoyed and who i would eagerly work with again. like jo-lynne said, respect and communication is key!</p><p>this was a GREAT post, jo-lynne!!</p> ]]></content:encoded> </item> <item><title>By: Kellyn</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36979</link> <dc:creator>Kellyn</dc:creator> <pubDate>Thu, 30 Jul 2009 13:40:48 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36979</guid> <description>I have been recieving more pitches lately, and some of them just make me cringe.
It isn&#039;t the fact that we want something for our home or our kids. In order to give an honest open review, we need to try the product. If a PR person or company simply tells us what to say, that isn&#039;t a review. That is simply doing that person&#039;s job for them.
I don&#039;t mind not getting a product it if is something that I have used before, or have knowledge of. However, a giveaway or some other incentive is very much needed, for my time and opinion. I can easily say no, and move on.
I think all these points are spot on, as many bloggers I am sure agree.</description> <content:encoded><![CDATA[<p>I have been recieving more pitches lately, and some of them just make me cringe.</p><p>It isn&#8217;t the fact that we want something for our home or our kids. In order to give an honest open review, we need to try the product. If a PR person or company simply tells us what to say, that isn&#8217;t a review. That is simply doing that person&#8217;s job for them.</p><p>I don&#8217;t mind not getting a product it if is something that I have used before, or have knowledge of. However, a giveaway or some other incentive is very much needed, for my time and opinion. I can easily say no, and move on.</p><p>I think all these points are spot on, as many bloggers I am sure agree.</p> ]]></content:encoded> </item> <item><title>By: Jennifer, Snapshot</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36966</link> <dc:creator>Jennifer, Snapshot</dc:creator> <pubDate>Thu, 30 Jul 2009 02:41:44 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36966</guid> <description>Send the pop tart people my way!  My five-year-old lives on them!
What I&#039;ve learned in lo these many years blogging is that sometimes you have to ask.  For example, I was recently sent a screener copy of something to review, and I did it, but I also asked for a &quot;real&quot; final copy (since this one was incomplete) in exchange for my time in writing up the giveaway.
The PR rep accommodated my request, especially when I put it that way.</description> <content:encoded><![CDATA[<p>Send the pop tart people my way!  My five-year-old lives on them!</p><p>What I&#8217;ve learned in lo these many years blogging is that sometimes you have to ask.  For example, I was recently sent a screener copy of something to review, and I did it, but I also asked for a &#8220;real&#8221; final copy (since this one was incomplete) in exchange for my time in writing up the giveaway.</p><p>The PR rep accommodated my request, especially when I put it that way.</p> ]]></content:encoded> </item> <item><title>By: Grace aka blackbelt</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36963</link> <dc:creator>Grace aka blackbelt</dc:creator> <pubDate>Wed, 29 Jul 2009 22:27:58 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36963</guid> <description>I worked in a corporate setting in a professional service industry for 17 years and had my name on the letterhead.  I was at one time, the highest grossing for fees.  Many of those years I worked closely with Marketing and PR to strategize, design and promote our services to various markets and specific clients.
We always made sure we knew who we were talking to; who we were targeting.  We would never insult anyone by blanket mass-marketing as if we were, for example, a carpet cleaner or lawn service.  We would never expect assistance or promotion of our work for free, and would always expect to make some kind of payment in kind.
As a blogger (although not on the receiving end of &quot;pitches&quot;) and as a former professional, I find it insulting to think that a company wants to get free airspace, as it were, to promote their product, service or stories.  If it were my cousin or neighbor who wanted a plug?  Sure.  But Pop-tarts or Wal-mart?? or any other established company/stranger?
Like I said above, companies must think moms are chumps; that we&#039;d be so flattered to give them free airtime.  Is it because many of us are stay-at-homes, that companies think we are uneducated and naive, sitting by our computers eating bon-bons?
Not to put words in her mouth, but for Jo-Lynne to put it out there and say, hey folks, it&#039;s only fair to get something to give something?  That seems totally fair.  Being a free market society and all.</description> <content:encoded><![CDATA[<p>I worked in a corporate setting in a professional service industry for 17 years and had my name on the letterhead.  I was at one time, the highest grossing for fees.  Many of those years I worked closely with Marketing and PR to strategize, design and promote our services to various markets and specific clients.</p><p>We always made sure we knew who we were talking to; who we were targeting.  We would never insult anyone by blanket mass-marketing as if we were, for example, a carpet cleaner or lawn service.  We would never expect assistance or promotion of our work for free, and would always expect to make some kind of payment in kind.</p><p>As a blogger (although not on the receiving end of &#8220;pitches&#8221;) and as a former professional, I find it insulting to think that a company wants to get free airspace, as it were, to promote their product, service or stories.  If it were my cousin or neighbor who wanted a plug?  Sure.  But Pop-tarts or Wal-mart?? or any other established company/stranger?</p><p>Like I said above, companies must think moms are chumps; that we&#8217;d be so flattered to give them free airtime.  Is it because many of us are stay-at-homes, that companies think we are uneducated and naive, sitting by our computers eating bon-bons?</p><p>Not to put words in her mouth, but for Jo-Lynne to put it out there and say, hey folks, it&#8217;s only fair to get something to give something?  That seems totally fair.  Being a free market society and all.</p> ]]></content:encoded> </item> <item><title>By: Danielle</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36961</link> <dc:creator>Danielle</dc:creator> <pubDate>Wed, 29 Jul 2009 20:54:19 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36961</guid> <description>I, like Becky, also work in a marketing and PR office, and one of my roles has always been to pitch stories, not products. And, I was actually a little bit irritated by this post as well. Makes me lose respect for &quot;review bloggers&quot; because clearly they do it for nothing other than free stuff. Unfortuntely, that is probably crystal clear to a lot of those companies now. Sorry...</description> <content:encoded><![CDATA[<p>I, like Becky, also work in a marketing and PR office, and one of my roles has always been to pitch stories, not products. And, I was actually a little bit irritated by this post as well. Makes me lose respect for &#8220;review bloggers&#8221; because clearly they do it for nothing other than free stuff. Unfortuntely, that is probably crystal clear to a lot of those companies now. Sorry&#8230;</p> ]]></content:encoded> </item> <item><title>By: Mary @ Giving Up on Perfect</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36958</link> <dc:creator>Mary @ Giving Up on Perfect</dc:creator> <pubDate>Wed, 29 Jul 2009 15:49:34 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36958</guid> <description>Great post. But what I&#039;m wondering is . . . why can&#039;t I get a pitch from Pop Tarts?? ;)</description> <content:encoded><![CDATA[<p>Great post. But what I&#8217;m wondering is . . . why can&#8217;t I get a pitch from Pop Tarts?? <img
src='http://www.musingsofahousewife.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /></p> ]]></content:encoded> </item> <item><title>By: Jennifer</title><link>http://www.musingsofahousewife.com/2009/07/a-word-to-pr-peeps.html#comment-36956</link> <dc:creator>Jennifer</dc:creator> <pubDate>Wed, 29 Jul 2009 14:56:40 +0000</pubDate> <guid
isPermaLink="false">http://www.musingsofahousewife.com/?p=9714#comment-36956</guid> <description>I never ever get PR pitches, but I have a very small &quot;following&quot; so that doesn&#039;t really surprise me.</description> <content:encoded><![CDATA[<p>I never ever get PR pitches, but I have a very small &#8220;following&#8221; so that doesn&#8217;t really surprise me.</p> ]]></content:encoded> </item> </channel> </rss>
