I mean, where else do you get to shop with a glass of wine in hand?
Photo credit: Mommies with Style
Last week, 2700 CAbi consultants congregated at the Opryland Hotel for several days of shopping, relaxation, training and the anxiously awaited reveal of the new Spring 2011 Collection. I was invited along with four other bloggers to attend CAbi’s semiannual Scoop as media. (If I had a dollar for every time I explained what we were doing there . . . )
I was already familiar with the CAbi business model, which is basically Tupperware for clothes. I’ve attended several of these parties, and they are a hoot. What better way to shop than with a bunch of friends, a table full of food and drinks, and your own personal fashion consultant on hand to give you advice?
At Scoop, I learned that CAbi consultants are well trained in the latest trends, how to fit and style outfits for various ages and personalities and body types, and how to run a business. They are also a fun-loving group of women that know how to have a good time.
Case in point: opening night featured about 40 dancing cowboys stylin’ pink t-shirts, jeans and cowboy boots, a live band playing catchy tunes that may or may not have originated in the 1980s, and lots of ra-ra-sis-boom-bah and pink confetti.
Afterwards, the Shopping Event opened, and we were able to take advantage of deep discounts on vintage CAbi — clothes from past seasons. Not only was there an entire auditorium full of CAbi clothes, but there was a bar in the back of the room, which helped make the hour-long line a bit more bearable. There are more pictures of the Shopping Event on CAbi’s blog, the CAbi Canary. In fact, you can find more pictures of everything on the CAbi Canary! You should totally mosey on over and take a look… only after you finish reading and commenting on this post, of course!
The next day we were treated to a captivating fashion show where models of different ages and sizes walked the cat walk, showing off the new Spring 2011 Collection.
After that, consultants attended training sessions, and we were able to sit in on a few of those. One session allowed the consultants to divide up into groups and try on the new collection. I was dying to dive in with them, but I only tried on one sweater.
I can’t wait to go to my next CAbi party and try on some of these new duds!
I was impressed with the training the consultants received. There were sessions on how to set goals and run a successful business, how to take one piece from the collection and style it in a variety of ways, how to dress various ages and personalities, and the art of fit. The session on fit is the one I found the most fascinating. I wish I could have stayed longer and learned more!
What I found remarkable was, while every one of the 2700 CAbi reps were dressed head-to-toe in CAbi, and I saw a lot of the same clothes walking around the conference center, each woman had a way of bringing her own unique style to the pieces. It just goes to show how versatile the clothing can be. Women from 25 years old to 65 years old looked fabulous and age appropriate wearing CAbi.
The quality and attention to detail is remarkable, and while the price point is on the high side, there are lots of ways to get good deals on past seasons of CAbi clothing. Besides the Shopping Event at the Scoop (open only to consultants and a few lucky bloggers), consultants hold Sample Sales at the end of every season where you can shop from past collections and discounted prices, and there are CAbi Factory Stores opening up around the country. I can’t find an official directory, but if you Google it, you’ll hopefully find one near you.
Of course, we bloggers managed to have a little fun too. I traveled down and back with my good friend Whitney and we made time for some sight seeing and even a mid-day cocktail.
I’m such a dork, I had to take a photo of the menu when I saw locally sourced trout. (It was divine.)
Earlier that day, I feasted on grass-fed beef from this same restaurant. Needless to say, I won’t go hungry when I return to the Opryland this week for the Blissdom Conference.
Here’s a little Fashion Haul video I put together yesterday afternoon, showing you some photos from the fashion show as well as the clothes I picked up at the Shopping Event. I keep trying to embed it and it keeps disappearing so here is the link. Also, I’d love it if you’d click on that little thumbs-up sign under the video. THANKS!
Disclosure: I was invited to attend this expense-paid trip to CAbi Scoop with no strings attached. All insights, observations, and opinions are mine.